The following categories of readers receive Electricity Today on a no-charge basis because we believe this circulation represents the majority of influencers, specifiers and buyers of electrical equipment and services in Canada. Readers who do not fall into these categories receive the magazine on a paid basis.
JOB FUNCTION
General Management
Senior/Corporate Management
Purchasing
Plant/Facilities Management
Energy Management
Electrical Maintenance
Electrical Engineering Operations
Electrical Engineering Construction
Electrical Engineering System Design
What Our Readers Have To Say About "Electricity Today" >>
INDUSTRY
| 9.61% |
| 11.83% |
| 4.23% |
| 8.40% |
| 9.67% |
| 1.58% |
| 14.79% |
| 12.75% |
| 0.95% |
| 5.18% |
| 11.45% |
| 1.55% |
| 8.00% |
| |
 |
With Regards to Electrical Equipment, Our Readers:
When we ask:
What product information are you seeking from our magazine ?
They Respond:
Data Acquisition Systems |
| 44 % |
Lightning Protection Systems |
| 37 % |
Wire and Cable Accessories |
| 32 % |
Fiber Optic Components |
| 25 % |
Splices & Accessories |
| 19 % |
|
|
PURCHASING INFLUENCE
Our readers specify, approve, purchase or influence the purchase of a wide variety of products:
TOP RECOMMENDED UTILITY/PRODUCTS/AREAS |
|
|
|
47% |
|
47% |
|
40% |
|
45% |
|
39% |
|
35% |
|
34% |
|
34% |
|
33% |
|
31% |
TOP RECOMMENDED INDUSTRIAL/COMMERCIAL PRODUCTS |
|
|
|
78% |
|
75% |
|
74% |
|
70% |
|
62% |
|
55% |
|
52% |
|
26% |
MEMBER OF CCAB
a division of BPA
For current, audited curculation figures refer to our most recent CCAB statement
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